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Specialist Area
Current area of focus is professional services
By TwitterButtons.com
Client Moment
Interview with Chris Cullen
the development and marketing
director at Trinity School school.
He explains the thinking behind the video project, the idea and how it was done plus his long term goals with digital and online media.
Clicks are vanity, leads are the new sanity!
Analyse this
Web site analytics may not tell make you laugh and it almost certainly won't buy you a pint down the pub but nonetheless there are many reasons why you should start using them today!If you implement analytics correctly and set meaningful goals your software package will tell you exactly how well your web site is performing.
It won't give you a motivational pick up when you're doing badly and it won't beat up on you (to stop your head getting too big) when you're
doing well. It will just give you an absolutely unbiased appraisal of your web site's performance using the data it collects.The trick with this is twofold.
- 1 Use some analytic software
- 2 Make changes according to what it tells you